Privacy Policy (Cake and All Ltd)
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At Cake and All, your privacy matters to us. This Privacy Policy explains how we collect, use, store and protect your personal information when you interact with us, whether that is through our website, WhatsApp, online ordering systems, customer portal, or in-store.
We are committed to handling your data responsibly, transparently and in line with UK data protection laws.
1. Who We Are
Cake and All Ltd
208 Main Street
Bellshill
ML4 1AB
United Kingdom
Email: enquiries@cakeandall.co.uk
2. What Information We Collect
Personal details
Name
Email address
Phone number
Order details
Collection dates and times
Order and account information
Orders placed via our online shop
Custom cake enquiries
Cake builder selections
Customer portal account details
Past, current and upcoming orders
Messages and communication
Messages sent via website chat
Messages sent via WhatsApp
Emails sent to or from Cake and All
Technical data
IP address
Browser type
Device information
Website usage data (cookies and analytics)
3. How We Collect Information
We collect information when you:
Place an order through our online shop
Use the Cake Builder
Submit a custom cake enquiry
Contact us via WhatsApp, website chat or email
Create or log into a customer portal account
Interact with our website
4. How We Use Your Information
We use your information to:
Process and manage cake orders
Respond to enquiries and messages
Provide customer support
Allow access to your customer portal
Send order confirmations and updates
Improve our services and ordering experience
Manage collections and booking slots
Comply with legal and accounting requirements
5. Use of Automation and AI Assistance
To provide fast and convenient support, Cake and All uses automated systems and AI-assisted tools to help respond to customer enquiries, including via WhatsApp and website chat.
These systems:
Use the information you provide to answer questions and guide ordering
Do not make final decisions on orders without human oversight
Are used to improve response times and customer experience
If a request requires human assistance (for example, allergy concerns or complex custom orders), conversations are escalated to a member of the Cake and All team.
6. WhatsApp Communication
When you message us on WhatsApp:
Your messages are received through our WhatsApp Business account
Messages may be processed by automated tools to provide quicker replies
Conversations may be stored securely for customer service and order history
You can request to speak to a human at any time.
7. Customer Portal
If you create or use a customer portal account, we store:
Your account details
Your order history
Upcoming and past orders
This information allows you to view order details, track upcoming collections, and review past purchases.
8. Allergies and Sensitive Information
We strongly advise customers with allergies to contact us directly. Please do not submit sensitive medical information through automated chat systems.
For nut allergies or serious dietary concerns, customers are directed to speak directly with a member of our team via WhatsApp or email.
9. Sharing Your Information
We do not sell your data.
We may share information only with trusted service providers who help us operate our business, such as:
Website and hosting providers
Payment processors
Order management and booking systems
Messaging and communication platforms
All providers are required to handle your data securely and lawfully.
10. Data Storage and Security
We take reasonable steps to protect your personal information, including secure systems and access controls, restricted access to customer data, and secure third-party platforms.
We retain your data only for as long as necessary to fulfil orders, provide services, or meet legal requirements.
11. Cookies
Our website uses cookies to improve your browsing experience and help us understand how the site is used. You can manage or disable cookies through your browser settings.
12. Your Rights
Under UK data protection laws, you have the right to:
Request access to your personal data
Request correction of incorrect data
Request deletion of your data
Object to or restrict processing
Withdraw consent where applicable
To exercise any of these rights, please contact us at enquiries@cakeandall.co.uk.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
14. Contact Us
If you have any questions about this Privacy Policy or how your data is handled, please contact:
Email: enquiries@cakeandall.co.uk
Address: 208 Main Street, Bellshill, ML4 1AB
Thank you for trusting Cake and All.